The Chad | Change The Online Recruiting Game

We’ve all added Google Analytics to our sites for years now, although you can’t quite get the deep business intelligence you want and need for your jobs.

Enter Direct Traffic

Direct Traffic is an analytics platform provided to DirectEmployers’ members at no additional charge.

What makes Direct Traffic different? All tracking starts when the job seeker clicks on the job and is driven to your ATS to review the job and then apply. It’s seamless and still allows companies to track source to hire with their very own ATS, if source coding is supported.

Direct Traffic is extremely flexible and can provide executive overviews, detailed canned reports or even customized reports complete with the ability to switch between types of charts (pie, bar, heirarchy, etc)

You can easily share data after exporting and massaging in excel or just send it using the easy to use email interface.

To date over 500 companies have access to these powerful statistics.

Check out the following video tutorial for more:

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Hitwise data showed Indeed surpassing Monster‘s traffic back in late 2007. Now comScore data has followed suit with a list of the biggest gains in the job search category along with the lone Monster loss and a HUGE gain by SimplyHired.. Check it out..

Job Search Category
December 2008 vs. December 2007

Total U.S. – Home/Work/University Locations
Source: comScore Media Metrix
Total Unique Visitors (000)
Dec-2007 vs Dec-2008 % Change

1) CareerBuilder.com
2007: 5,132
2008: 9,121
% change: +78%

2) Yahoo! HotJobs
2007: 2,282
2008: 5,605
% change: +146%

3) Indeed.com
2007: 2,712
2008: 5,106
% change: +88%

4) Monster
2007: 4,131
2008: 3,776
% change: -9%

5) Simply Hired
2007: 1,188
2008: 3,104
% change: +161%

Ever feel like you’re being watched? No, not by the geek in tech that has nothing better to do than watch individual’s web traffic or read everyone’s work email. Bigger than that, like watching an ant farm and you’re one of the ants.

Well there might be some truth to that feeling after all, at least on the internet.

Hitwise monitors 25 million U.S. internet users through their Internet Service Providers, which offers an opportunity to better understand web behavior and exactly where traffic is coming and going. Imagine having analytics for your site and everyone else’s, especially your competitors. It’s truly like stepping back and looking into an ant farm.

I’ve been a proponent of Hitwise for awhile; the difference is that now I HAVE ACCESS and will be crunching data and sharing the intimate details.

Go figure, Ray has already beaten me to the graphing and statistics punch.

Yesterday Forbes’ Matthew Kirdahy released their Best Cities For Jobs In 2008, which ranks the Top 100 cities in America for projected job growth. Instead of listing all 100 I thought I’d stick with a Top 10 list ala David Letterman… Drum roll please….

1) Salt Lake City, UT
2) Wichita, KS
3) Austin, TX
4) Atlanta, GA
5) Fort Worth, TX
6) Indianapolis, IN
7) Houston, TX
Omaha, NE
9) Raleigh, NC
10) Seattle, WA

I was happy to see Forbes project Indianapolis, Indiana as one of the Top 10 Best Cities for Jobs in 2008. You’ll also notice an extremely strong showing from the state of Texas holding 3 of the Top 10 positions, while Atlanta’s job growth is only overshadowed by their traffic woes. – full article -

Indianapolis, Indiana

For more Best Cities in Jobs 2008 pictures click here