Archive for the ‘technology’ Category

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Comments (2) 02.19.2010
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Direct SEO leads the MARKET!

Friday, February 19th, 2010

DirectEmployers Association is known for bringing low/no-cost solutions to the market in an effort to help companies cut costs, improve efficiencies and drive innovation. Direct SEO‘s version 2 is DirectEmployers latest effort in helping companies reach for those goals with regard to search engine optimization.

Our member companies want SEO, although they don’t believe they should have to pay through the nose for it, which is why DirectEmployers provides the self-service Direct SEO platform to our members at NO ADDITIONAL CHARGE.

If a company merely wants to dabble in SEO they should be able to without paying outrageous prices. Furthermore if a member company wants to start getting serious about becoming “Google-friendly” they can turn to their internal team or their trusted agency partners to leverage this world-class SEO platform to reach their goals at substantially lower costs.

This platform allows all member companies to enjoy the spoils of SEO at all levels! Here’s an overview which starts to dive into the Direct SEO weeds.

(Presentation Link – 13:00 minutes)

About Brainshark, Inc.
Brainshark is the leader in on-demand business communication solutions. Our patented software empowers any business person to easily create, deliver and track high-impact voice-enriched presentations – available on demand. To learn more, visit the Brainshark website.

Posted in seo, technology, video | 2 Comments »

 
 
Comments (0) 10.05.2009
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Is BumpTop the next step?

Monday, October 5th, 2009

Even since seeing the movie Minority Report I’ve been patiently waiting for touch screen computing. Then Microsoft started teasing me with these incredibly cool Surface videos a couple years ago which about sent my surpressed geekdom over the edge.

Then came iPhone.. THANK GOD! But that wasn’t quite enough.. It still wasn’t my PC and even though Microsoft showed us, through the Mojave experiment, that Vista was “cool”, it just wasn’t cool enough.

Windows 7, released later this month, complete with a touch screen and BumpTop software may have users ever so close to that Minority Report feeling. And no Windows 7 doesn’t integrate with psychic orphans or allow your vehicle to move at super fast speeds vertically up buildings. Windows 7 integrates with a touch screen, which allows the BumpTop software to take your desktop to an entirely different level.

Check out the video

More on BumpTop:
- techradar article
- BumpTop blog

Posted in innovation, technology | No Comments »

 
 
Comments (4) 06.28.2007
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Employment Branding, Freak their mind!

Thursday, June 28th, 2007

Looking for a truly unique employment branding opportunity to attract talent and create BUZZ? Having problems gaining employment brand traction with your targeted talent communities?

I say FREAK THIER MIND!

A&E’s MindFreak, Criss Angel, has an incredible new promotion which is geared to attract unsuspecting individuals to his TV program by using a simple web interface, customized video, and a prerecorded telephone message. This is an extremely ingenious method of promotion, which could easily be adapted into a targeted multi-media employment branding delivery mechanism.

How do you set-up the MINDFREAK? It’s a simple 4-step process…
Step 1, Go to FreakYourMind.com
Step 2, chose a friend’s name from the database
Step 3, add in their phone number
Step 4, email a video link to you friend to start their MINDFREAK

How does the MINDFREAK work?
The video you just emailed, Step 4, is customized from the name you chose in the database and Criss Angel uses this name in the video. Criss also uses the phone number, you entered, to further the MINDFREAK and at the end of the video Criss instructs the viewer to stay close to their phone for a very important call. Minutes later the person, being MINDFREAKED, receives a prerecorded call from Criss Angel letting them in on the joke and asking them to watch his MINDFREAK show on A&E, which ends this targeted branding opportunity. The video and phone call pushes you to the FreakYourMind website ensuring you will perpetuate his viral marketing efforts to many of your friends. For example, a friend put the MINDFREAK on me, and since it was so quick and easy, I MINDFREAKed 6 others.

Companies don’t have to go to the lengths of this promotion to customize a video message, although I believe this demonstrates the ability to develop a multi-media branding delivery mechanism to create BUZZ and attract your target candidates.

No question, this is web 2.0 at it’s best.

Remember when NBC used a web interface combined with a viral telephone marketing campaign to promote The Office Season 2 on DVD last year? You’ll be seeing more of this type of marketing…

Posted in technology, video, web 2.0 | 4 Comments »

 
 
Comments (0) 06.11.2007
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Photosynth. Future candidate matching?

Monday, June 11th, 2007

Okay, I realize that lately I’ve been blogging more about Microsoft than usual. Truthfully, it’s not my fault when incredible technology like Surface, Seadragon, and Photosynth are being pushed out to the market, I’ve gotta say something.

Check out the following video, which demonstrates how Seadragon and Photosynth will change the way photos are used on the web and how virtual environments will be rendered.

Using photo data across the web is just the start.. Check out my questions below.

Questions:

1) What are the possible applications for this type of technology in the recruiting world?

2) How could this technology relate all job data, on the web, with candidate data?

3) Could this type of technology be used to propel candidate matching to a whole new level?

Hat tip

Posted in recruiting, technology, video, web 2.0 | No Comments »

 
 
Comments (0) 05.31.2007
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Microsoft’s Workplace of the Future

Thursday, May 31st, 2007

Surface maybe cool, but how will technology integrate into the workplace of the future? CNN’s Kristie Lu Stout goes to the Microsoft headquarters in Seattle to see the company’s new innovative designs help the workplace – Check out the video -

I’m a big fan of the “short term parking” idea…

Posted in technology | No Comments »

 
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